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Anu Goel moves to lead aftersales role at Volkswagen in the US

09 September 2016 | Marcus Williams

anu_c_goel_6320Anu Goel has moved to a new role at Volkswagen Group of America (VWoA) as executive vice-president of group aftersales and services, overseeing the company’s aftersales strategy. More specifically the new role includes looking after vehicle and parts logistics, and also includes wholesale parts operations and customer relations.

“This is a once in a lifetime opportunity and privilege to work with the extended group after sales and services team to help deliver on key elements of VWoA’s business strategy,” said Goel. “One of our key priorities will be continuing to work together with our business partners to consistently deliver on our customer commitments while working to support our growth strategy.”

Goel will take over the role from Jan Bures on October 16th. He moves from his current position as vice-president of parts and vehicle logistics for group aftersales. Bures’ new role within the Volkswagen Group is to be announced at a later stage, according to the company.

Talking about Goel’s appointment, Hinrich Woebcken, president and CEO of VWoA, said: “Anu is an esteemed leader within the Volkswagen Group, and we are excited to welcome him to his new position. His experience of more than 30 years in the industry will help grow and strengthen relationships with our partners in the supply chain.”

Goel has been with VWoA for more than four years and moved there from Case New Holland, Fiat’s agricultural and construction division where he was vice-president of North and South American parts operations. Prior to that he was with Ford as director of global parts supply and logistics.

Tagged with: Aftermarket, Aftersales, Service Parts, Volkswagen Group Of America